Pink is back. Not that it ever really left, but October is a signature month for the color.

October is National Breast Cancer Awareness Month, and we are glad to see Crossroads residents are already planning to show support for all those who are struggling with this deadly disease.

A new local fundraiser, named "Tickled Pink," will launch Friday at the Two Step Dance Hall and Lounge. Clay Crockett and the Shotgun Riders will perform and the Pink Fire Truck will be there for attendees to sign. Robert Constantine, owner of Touch of Class Limousine and organizer of the event, said the money raised will go to Guardian of the Ribbons, South Texas Chapter because the group uses the money to help local people struggling with cancer by paying for things such as transportation costs or house bills. Now, he has 56 businesses partnering with him for the event.

We are excited to see this event taking place in Victoria and hope it will be successful. This is not money going to a national group that won't come back to help area residents. These funds will be used to help people in the Crossroads who are struggling with cancer right now. We are glad Mr. Constantine chose an organization that will have such an immediate and positive effect on the lives of area residents.

And this is not the only event that will help those fighting breast cancer. During the month of October, the Guardians of the Ribbon South Texas Chapter is completely booked. Their scheduled events include going to Family Night at Victoria's 6104 N. Navarro St. Chick-fil-A on Oct. 11, the Breast Cancer Walk at Citizens Healthplex on Oct. 13 and many other appearances in South Texas.

Even the Victoria Advocate is getting involved in raising money for people with breast cancer. We are launching Project Pink, which is focused on supporting women and their families battling cancer in South Texas and raising awareness. To promote awareness, the newspaper on Oct. 6 will be printed on pink newsprint. There will also be a kickoff event on Oct. 5 starting at 11 a.m. at our downtown office. All the donations from this event will also go to the Guardians of the Ribbon. We hope to see members of the community at this event.

As part of the community, we think it is important to support others going through difficult times, and Project Pink is a way to do that. We encourage others in the community to attend this and other events to show and give support to local people struggling with this deadly disease.

This editorial reflects the views of the Victoria Advocate's editorial board.